Tackifiers for Adhesives
Brochure Design Refresh
It was time for a design refresh on all the older company brochures and the Tackifiers for Adhesives brochure is one of the most important. The elements in the brochure ranged from basic text to infographics and tables. It contained a very wide variety of content, all of which required unique treatment. I approached the brochure from a simplification perspective. I wanted the content to be easily understood and digested while still being laid out beautifully and with imagery that provoked an idea of sustainability and trustworthiness.
The version shown here was the first draft and went through one additional iteration prior to being finalized. I also included three pages from the original brochure for comparison.
It was time for a design refresh on all the older company brochures and the Tackifiers for Adhesives brochure is one of the most important. The elements in the brochure ranged from basic text to infographics and tables. It contained a very wide variety of content, all of which required unique treatment. I approached the brochure from a simplification perspective. I wanted the content to be easily understood and digested while still being laid out beautifully and with imagery that provoked an idea of sustainability and trustworthiness.
The version shown here was the first draft and went through one additional iteration prior to being finalized. I also included three pages from the original brochure for comparison.
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